One of the top e-scooter rental companies, Bird has recently unveiled the new e-scooter which is the electric moped and it can seat up to two people. With this highly anticipated step of Bird, it becomes clear that additional micro-mobility alternatives accelerate the business reach of e-scooter rental companies and avail them to generate more revenue.

In this blog, you will get to know,

• E-scooter rental market
• Which are the deep-rooted problems an e-scooter can solve?
• Business models of the e-scooter rental business
• How much you can earn with the e-scooter rental app?
• Leading players in the e-scooter rental market.
• How an e-scooter app which has been developed by Coruscate Works?
• Top features you must have to ask e-scooter app development company to integrate into your e-scooter app.
• How much does it cost to develop the future-ready e-scooter app?

E-scooter rental market

In recent years, user-friendly business infrastructure and favourable regulatory environment have fueled the e-scooter rental market. Any new e-scooter rental company which launches an e-scooter app with the fleet of e-scooters becomes successful in no time. Following is the graph from the SensorTower which clearly depicts how quickly people have adopted two top e-scooter rental companies of the USA and their services.

Considering the fact that all streets of major urban cities have turned into the ‘heavy traffic zone’ because of urbanization and a disordered way of transportation, an e-scooter can be the best alternative for short distance travel in the congested cities. According to a survey which was conducted in May-July 2018, public perception of e-scooters in major U.S cities is very impressive.

Talking about the market size of the e-scooter rental business, in 2017, the market size of the e-scooter rental business in the USA was valued at $11.8 billion and it is estimated to reach $25.9 billion by the end of 2021.

Which are the deep-rooted problems an e-scooter can solve?

Riding an e-scooter is undoubtedly a fun activity. But at the same time, it is also helping humans to get rid of three very annoying and prolonged problems.

» Pollution

It is known to everyone that cars cause the highest amount of air-pollution by emitting very unhealthy exhaust gases. On the other hand, the e-scooters which run on a rechargeable battery are the environment-friendly alternative of cars for short rides.

» Traffic

The biggest nightmare of any commuter is to get stuck in traffic. According to data, congestion costs Europe 1% of its GDP every year. However, an e-scooter is capable to make the cities traffic free. Since it is lightweight and scalable, it can move you faster than a car in peak hours.

» Costly mode of other transportation

In an urban city, the average fare of the cab per kilometer is around $5. But to unlock and ride the e-scooter for the same kilometer can cost you under 2$.

Profitable business models of an e-scooter rental business

A team of Coruscate Solutions has crafted three very profitable business models for your e-scooter rental business. Among these three business models, you can either opt for any one business model or all three business models, according to your requirements.

» Rental app model

It is the most basic, yet very popular business model. Almost all top e-scooter rental companies are operating their business based on this business model. The strategy of this business model is to provide the accessibility to lock or unlock the e-scooter with an e-scooter mobile app. The cost of unlocking the e-scooter is $1 and per minute riding cost is around $15 to $25 cents.

» Subscription Model

Following the subscription model means you allow anyone to be a subscriber of your e-scooter rental service by paying a monthly or weekly fee. So, now any users who are subscribers can ride the e-scooters without paying every time they lock or unlock the e-scooters. A few e-scooter rental service provider companies offer users to be a subscriber and ride an e-scooter for unlimited miles and for unlimited time in a day.

» On-demand app model

Like all other on-demand apps, the e-scooter on-demand app allows users to ask for an e-scooter to be delivered at their door-step. This can be a very useful business model if you don’t want your users to roam around the city to find an e-scooter.

How much you can earn with an e-scooter?

In the e-scooter rental business, the profit you earn is calculated based on per e-scooter. So, if an e-scooter helps you to make $3 of revenue per ride, after eliminating per ride operational cost which is around $2.5, you can make $0.5 of profit per ride, per e-scooter. That means, if an e-scooter is optimized for 5 to 6 times in a day, you can make a profit between $3 to $4 per e-scooter, in a single day.

Top e-scooter rental service provider companies

Bird, Lime, and Spin are the leading e-scooter rental service provider companies. In fact, Bird and Lime are those kinds of companies which hit the $1 billion valuations within just 1 year of the initial launch.

Bird completed 10 million rides in just a year. It is successfully generating $3.65 per ride. In 2018, it was named Time Magazine’s 50 Genius Companies.

Lime is the another unicorn which has completed 11.5 million rides by 2018. Lime charges $1 for every 30 minutes of use. Lime is also a manufacturer of the e-scooters and assembles their own e-scooters which are more secure and reliable.

Spin is the e-scooter rental and sharing company which is owned by Ford Motor Company. It was founded in 2016 and raised $8 million in its series A funding round. It charges $1 to unlock, plus 15 cents for one riding minute.

How an e-scooter app which has been developed by Coruscate works?

Recently, we, at Coruscate, have developed a future-ready e-scooter app which is feature-packed and scalable. Our developed e-scooter app and admin panel contains the following features:

• As soon as the user opens the app, he can see the all available e-scooters nearby.
• With just a single click, he can pre-book the e-scooter or unlock it to ride straightway.
• Once he arrives at the destination, he can lock the e-scooter from the mobile app.
• Based on the time he rides the e-scooter, the app shows him the fare.
• He can pay directly from the app itself. He can even save the card details for quick checkout in the future.
• He can view the riding history and comprehensive details of his all rides.
• The app notifies him to slow down if he is speeding. App also notifies to wear the helmet and riding west once he unlocks the e-scooter.
• Admin has access to the heat map which presents the locations where the demand is high, medium and low.
• Admin can monitor the battery level and damage level of each e-scooter remotely.
• Historical data and real-time data avail admin to take strategic business decisions.

How to Make an e scooter App Like Bird, Develop Alternative app of Bird, Bird alternative app features to consider

Which are the top features you should ask e-scooter app development company to accommodate in the e-scooter app?

How much does it cost to develop the e-scooter app?

Developing an e-scooter app is a tedious task as an e-scooter app development company has to establish a connection between a mobile app and a fleet of e-scooters by using IoT technologies and MQTT protocol.

Here it is worth to mention that pricing of the e-scooter app development is calculated based on the number of hours a developer put in to develop the e-scooter app and the per hour cost of a developer is $20.

Refer the following table to know the estimated cost of e-scooter app development.

Coruscate Solutions is the top e-scooter app development company in the USA and Europe. We have entertained 200+ queries related to e-scooter app development. We not only develop a robust mobile app, but we also help you to choose the fleet of e-scooters and allow you to host IT infrastructure of your e-scooter rental business on our servers. As if this is not enough, we have dedicated teams of IoT engineers who know the ways to establish a connection between e-scooters and mobile app to offer the seamless user experience. So, feel free to ask for a free demo or free consultation.

Note: We do not make clones of any exact application, clone means to us is how better we can execute your app idea with existing app features and experience.