Europe can be called as a gold mine for e-scooter rental companies. Because of its e-scooter-friendly urban infrastructure and the people who believe in environmental sustainability, many e-scooter rental companies have flourished easily in Europe. The billion-dollar companies like Uber and Ford have initially started their e-scooter rental business in Europe. Moreover, top USA-based e-scooter rental companies like Bird and Lime are also expanding their business into European countries.